GoPro Inc. (GPRO)
GoPro – brand (until February 2014 bore the name of Woodman Labs, Inc.) (San Mateo, CA). Under GoPro logo produced action-camera and accessories, designed for active sports / recreation.
Widely popular among professionals and amateurs. Also installed on animals to study their life
GoPro sales volume doubled from a year since 2004, when she saw the light of the first camera. In 2015, the company sold cameras at $ 2.9 billion only in January of this year, sales amounted to $ 100 million, and by the end of this year, sales have doubled again compared to the previous. In December, GoPro has become the best selling (by revenue) brand of digital cameras and digital video devices in a large network of Best Buy electronics stores, the first displaced with Sony Olympus. According to the GoPro, which is only 12 years old, controlled 21.5% of the US market of digital video cameras and in the category of “pocket video cameras,” she owned a third of the market.
The pace of growth and dominance in their niche represent the interest of investors: the Chinese electronics manufacturer Hon Hai Precision Industry Co., better known as Foxconn, has invested in last December in the GoPro $ 200 million The estimate of the company in San Mateo were $ 2.25 billion.